Must My Wannabe Influencer Pal Cease Exploiting Me for Content?

The Prosecution: One Friend's Perspective

Sometimes she films me while I’m eating. I’ll see myself on her social media – it feels like a jumpscare.

A close companion of a decade, Marielle, labels herself the “content queen”. It can be amusing for a bit, but it strains our relationship.

She is an extrovert, she feels the need to record everything all the time. When we eat out, her motto is, “The camera eats first,” and takes photos with the flash on, which makes me cringe. I don’t like it when strangers see her posing or filming – I get vicarious awkwardness. It also frustrates me because meals lose their warmth.

She's not quite an online personality yet, but Marielle is trying to be. She creates video blogs about city life, a day in her life, and her styling career. The material is quality, I’ll give her that, but I don’t want to be dragged into it. On occasion I'm captured while I’m eating, or simply tagging along. I’ll see myself on her Instagram afterwards, and it pops up like a surprise: I’ll have bare-faced, an awkward face or photographed mid-bite. It’s uncomfortable.

Marielle also expects me to record her at inopportune moments. Sometimes I’ll be talking to someone else, or we're simply hanging out in the street. The dynamic feels like our friendship has transformed into me being her unpaid videographer. She could easily employ someone if she wanted professional shots. Upon mentioning my unease about the situation, she dismissed it. I've been invited to a couple of industry functions, which were appreciated, but that doesn't compensate for all the energy I invest assisting her make content.

I’m grateful that she has supported me with my career in design, but I resist our friendship to become merely a tally of favours. I don't believe she's insincere or dishonest, but at times it seems that if recording starts, we will begin acting in a way that makes us look good for her vlog.

Her directive is, “Alright, smile for the camera!” and record me laughing with someone. It feels forced. I need her to understand that our 10-year friendship still has limits. I love being with her, but I also desire to experience it without being recorded, altered, or posted for an audience. I’m not a accessory for her online persona.

The Other Side: The Content Creator's View

I want my friend to see that the content we make together can get us a foot in the door.

I love shooting content. It's more than a hobby; it’s part of who I am. Creating videos and sharing my life online allows me to express myself and engage with people in novel forms.

I wouldn't label myself as a professional creator yet, but it’s smart to generate income from your passions. I look up to people on TikTok who pull off that aesthetic of informal, self-made content creation.

Content creation is my interpretation of engaging with life: observing the details, sharing them with an viewership that appreciates the craft behind it. I never intend to make Beth uncomfortable. Taking her to industry events was my method of offering access, providing her a opportunity to experience behind-the-scenes moments that could help her career in design too. That isn't leverage, it’s just being realistic.

I would take her to these events even if she didn’t help me, but I desire her to see what the content we make together can achieve: an opening. I understand not all people likes being on camera, but sometimes unplanned moments is what makes material genuine. Appearing on video occasionally is part and parcel of being my companion. I'd remove anything she requested, but she hasn't made such a request yet.

I don't demand anybody to be my private filmmaker, but friends help each other in small ways. I thought filming a clip here or there would be fun for her. Innovation flourishes in partnership, and having my friend around makes projects energetic and enjoyable. I never force her to participate in anything, and I’d never deliberately embarrass her. But creating content jointly occasionally is part of how I document our shared experiences.

I value our friendship deeply and don’t want content creation to come between us. I am ready to compromise: like requesting permission before recording, and avoiding shots that might make her self-conscious.

This is not about power, it’s about expressing my perspective while still respecting hers. Obviously content creation is not a substitute for genuine friendship: it's merely part of how I experience life and I desire her to be involved in a way that’s agreeable for each of us.

Outside Perspectives: Reader Opinions

Should Marielle stop filming herself and her friend when they are socializing?

There’s nothing more excruciating than having a friend film you. I get that it’s Marielle’s passion, but I wouldn't ask friends come to my workplace. Perhaps she can find like-minded creators to collaborate with. With the dark, looming future of AI, human connections are the only thing we have – cherish them!
Liberty, 25

If you’re doing something professionally, it's unfair to expect your friends for help every time, even if they have done it before. If Marielle loves shooting, that doesn’t mean everyone around her is willing material. She must to respect Beth’s privacy.
Ankit, 26

She may enjoy producing videos and displaying her life publicly, but it isn't for everyone. It’s nice she has helped Beth’s career, but she must to listen to what her friend desires.
Emma, 27

It sounds like you care about each other, so hold on to that and make sure it’s the focus in your friendship. Foster some real memories, where true emotions are stored, not digital scrapbooks. Even celebrities who seem to share their worlds actually have more privacy than it seems.
One opinion, 53

Marielle appears to be not fully engaged nor genuine when they're together – she's on the job. Each appears unsure as to what’s reasonable. The solution lies not in trying to change one another, but in each establishing defined boundaries around what is comfortable to them and determining if there is an mutually agreeable compromise.
Barbara, 71

Now You Be the Judge

In an online poll: is Marielle over-exposing their bond?

Amanda Mccarthy
Amanda Mccarthy

A seasoned gaming enthusiast with over a decade of experience in casino analytics and slot machine strategy development.